Become a Vendor

Thank you for your interest in joining our ShopUp events. We'd love to hear from you! We offer different booth sizes and levels of participation to accommodate shops of varying sizes and budgets. Please know that all participating shops must be a member of our online shopping portal.


«It's been thrilling to watch the shop-up grow from strength to strength and a useful forum for online-only retailers, such as my own, to meet face to face with our target audience.»
Teresa, Hedgehog Shop
«We love doing the shop up in NYC! It gives us a chance to connect with our customers, and help them in person which is always so much fun. I also really enjoy visiting with the other independent designers. It's such a supportive community that the Babyccino ladies have created! So honored to be a part of it.»
Anna, Misha & Puff
«The Babyccino ShopUp is the best children’s event! It’s incredibly well organized, curated, and promoted - in beautiful venues, with a thoughtful clientele that really cares about supporting small businesses for their children’s products. It feels more like a two-day party of aesthetically and ethically like-minded vendors and customers than a typical popup market!»
Emily, Mabo Children's Clothier


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Celebrating World Breastfeeding Week with a round up of tips and thoughts on feeding on the go, feeding in public, tandem feeding, weaning, and breastfeeding friendly fashion. See the bio link and posts from three mums who have breastfeed thirteen children over the years : @courtneyadamo @estherbabyccino and @laraoflondon. 🤍 #worldbreastfeedingweek #worldbreastfeedingweek2020 #babyccinokids #babyccinotips
1 day ago
Only a few hours left for our @seaestasurf giveaway! Look for our first post a few days back. And look at these cuties @courtneyadamo 🧡 #giveaway #babyccinokids
2 days ago
Summer vibes with @seaestasurf!Look for the a few posts ago and enter our giveaway in the next twenty four hours! #babyccinokids
3 days ago
Fancy an easy-peasy, delicious, light, fudgy chocolate sponge cake? Easy enough to rustle up with a 3-year-old’s help too. It’s gluten-free for starters, vegan, and nut free too. 🤎 You won’t need any fancy kit, the preparation time is around 10 minutes, there’s no whipping, melting, or soaking overnight, and you won’t need to source any wacky ingredients from the health food shop. It’s also a robust enough recipe to work as either cupcakes, a sponge cake, or even a loaf. So visit our new blog post and get baking! @beesbakery #babyccinokids #babyccinoeats
3 days ago
Ready for today’s inspirational book review? It’s an excellent biography of Katherine Johnson who was the genius mathematician who helped make the Apollo 11 landings on the moon possible. Link in bio for Vanessa’s post. You’ll love Counting for Katherine! ⭐️️ #babyccinoreads #babyccinokids @panmacmillan
4 days ago
GIVEAWAY (now closed)!!!🧡 We’ve teamed up with @seaestasurf for a lucky winner to receive a $200 gift card for children’s swimwear. The giveaway is open worldwide. ️ To enter, like this post, then follow both @seaestasurf and @babyccinokids! Tag five friends separately. Giveaway ends midnight GMT on Saturday the 1st of August. Good luck! 🧡 #babyccinokids #babyccinoboutiques This #giveaway is not affiliated with #instagram ️
5 days ago
What are your favourite recipes to make with your little ones? Do you use shortcuts or prefer to do everything from scratch? Please share! And read today’s blog post about cooing with kids by @sydney.piercey #babyccinoeats #babyccinokids
6 days ago
Nutritious and delicious, these muffins are made with sweet potatoes to start the day off right. Vanessa’s family loves these for a slow summer breakfast. @vanessa_wild_flours #babyccinokids #babyccinoeats
1 week ago
COMPETITION now CLOSED. Peace, love and a GIVEAWAY!!! We’ve teamed up with our fabulous #babyccinoboutiques @seaestasurf for a lucky winner to receive a $200 gift card for any of their great swimming, surfing, sandcastle building beach wear. This eco conscious brand comes from the California coast but the competition is open worldwide. ️ To enter, like this post, then follow both @seaestasurf and @babyccinokids! Then chose up to five friends who have good vibes. Tag them each separately. Competition closes midnight GMT on Saturday the 1st of August. Good luck! #babyccinokids This #giveaway is not affiliated with #instagram ️
1 week ago
A freshly baked, fluffy scone is one of summer’s great delights! Of course you can enjoy them anytime but we think you should try this delicious recipe today with a cup of hot tea, lashings of butter, jam, and perhaps some clotted cream. Recipe in bio. @ieatmypeas #babyccinokids #babyccinoeats
1 week ago
Here’s a video of our latest ShopUp in East London (shot and edited by our lovely and talented friend Nadine Brandt). It encapsulates the ShopUp atmosphere really, really well, and it makes us so excited for the next one!
2 years ago
Our beautiful new book, '9 months: A month by month guide to pregnancy' for the family to share, is AVAILABLE NOW! You can order it here: UK: / US: / AUS:
3 years ago
Check out our new book! 9 months: A month by month guide to pregnancy for the family to share. PRE-ORDER YOUR COPY HERE: UK: / US: / AUS:
3 years ago
Check out the cool vibes of our Shop Up event in London in December!
3 years ago
Our 2nd live shopping event in Brooklyn was amazing! Great shopping, delicious treats, tons of kids activities and a super cool family photo booth!
3 years ago
Esther shows us her recipe for delicious mint syrup.
3 years ago
Our live shopping event in London at Chelsea Old Town Hall in 2015 was a big success and so much fun.
3 years ago
Here we show you how to harvest rhubarb from the garden, and make it into a delicious compote. If you make oatmeal at the same time, you have made a delicious and nutritious breakfast that your family will love! (Ours do!)
4 years ago
This gym bag is such a fun and easy project, also for beginners this is a nice sewing project. Esther, Emilie and the kids had so much fun going to the market choosing all the supplies. The fabrics from Little Cube are the cutest!
4 years ago
Our first live shopping event in Brooklyn was a great success. We loved seeing the best boutiques under one roof, combined with great food and fun activities...and some dancing! Hope to see everyone this year again on September 18th & 19th at 501 Union, 501 Union Street in Brooklyn.
4 years ago