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A fun range of clothing and accessories, and so much more!
GemGem is an online boutique offering a big range of clothing for babies and children, as well as toys and a huge range of essentials too. California-based GemGem search the world for fabulous finds, including an adorable collection of clothing from US, European, Australian and South Korean brands, brought together under the Lululala umbrella.

This store has loads of fun finds for 0 – 8s, from funky leggings to Spanish sandals, beanies to rompers, dresses to jackets. There are even a few pieces for mums too!

GemGem is the creation of mama Yoojin. When she had her first child she found she spent an inordinate amount of time shopping online for her son, yet she still couldn’t find the store she wanted – an easy, one-stop baby shopping destination offering the highest quality across the various types of products she, her little one and their home required, plus great customer service.

So she set about putting that right – and here it is!